TGB – The Grand Bhagwati Calendar Launch



The Grand Bhagwati (TGB) today unveiled its annual calendar for 2012 that takes vegetarianism into high fashion. The group also announced the launch of its Mumbai office that will provide exclusive and premium outdoor catering to only a select few and the elite class of Maharashtra. TGB, a name synonym with excellence in hospitality services, food quality and ultimate customer delight has been a staunch supporter of vegetarianism since its inception in 1989.

All its properties including 3 luxury hotels, 16 banquets, 14 fine dining restaurants including 3
world cuisine restaurants, 2 prestigious clubs each at Surat and Ahmedabad, 15 café n bakeries
as well as gourmet outdoor catering services for India and abroad are all completely vegetarian
entities. TGB Surat launched in 2010 is credited to be the first pure vegetarian 5 star deluxe
hotels in the world.
Announcing the launch Narendra Somani, CMD, Bhagwati Banquets and Hotels Ltd. says, “At
TGB we believe vegetarianism is more about ‘karma’ than ‘dharma.’ It is a way to look at life
and not just food. The launch of our annual calendar aims to take our support to vegetarianism
to all new level, transforming it into high fashion. It is artful and thought provoking calendar
exclusively designed by an eminent team advertising professionals, costume designers, food
stylists, photographer and makeup artist who have been working on it for last 6 months”
The runaway turn to the glitzy evening was to see the glamorous Zarine Khan who graced the
occasion as the guest of honor. The star studded evening saw some prominent names from
the entertainment & fashion industry from Rucha Gujrati,Pawan Shankar,Sumeet Raghavan,
Rajeshwari and Varun Badola, Ashiesh Roy, Simple Kaul, Aman Verma, Rohit Verma, Amit
Sareen, AD Singh, Arjun Bijlani, Sucheta and Harrison, Mouly Ganguly, Mazher & Indira
among others. The event was co-hosted by prominent socialite Munisha Khatwani.
TGB, known across India for its outdoor catering services, gourmet handpicked menus,
innovative cuisines and personalized service has now set up an office in Mumbai from where
it will be able to service clients based in Mumbai, Pune, Nashik, Nagpur, Aurangabad and
other major cities of Maharashtra. It is the only hospitality group in India that is known for
its innovation in creating all-vegetarian formats of cuisines from every corner of the world.
The chefs and food specialists at TGB are constantly researching and adding varieties to its
vegetarian menus. TGB today offers, cuisines like Spanish, Swiss, Italian, Mexican, Lebanese,
European, Thai, Japanese and many other in a vegetarian avatar.
“Vegetarian dining can be made innovative, delectable and fun as a non-vegetarian one. That
is the USP at TGB that converts non vegetarian into vegetarian cuisines while retaining the
originality and taste of the non vegetarian formats. The gourmet vegetarian recipes prepared
by our chefs can appeal to even the most die-hard meat lovers. We have achieved success in
converting even a very hard core non vegetarian cuisine like Mughlai in a vegetarian format.”
says Narendra Somani.
While other hotels try to cash in on occupancy, TGB strive to rule the roost on the F & B front.
This unique banqueting revenue model is not just a differentiator but also helps them sail through
tough competition from international hotel brands. “While in most hotels, 75 per cent of revenue
is generated through rooms and 25 per cent through F & B, it is just reverse for us. We get close
to 75 per cent revenue from food business”, adds Narendra Somani.
About TGB Group:
Bhagwati Banquets & Hotels Ltd, a renowned public limited company and listed at BSE and
NSE exchange, with its vision and novel innovations has created an admired empire in field
of food and hospitality industry. It operates under the brand name “The Grand Bhagwati” also
known as TGB across India. It is headed by Mr. Narendra Somani, the very dynamic founder
chairman and managing director of the Group and his brothers, Mr Devanand Somani and
Hemant Somani who lead the company as executive directors.
Beginning in the year 1989 providing quality, excellent food and great services in food &
catering segment, Bhagwati Banquets & Hotels Ltd, through its catering division pioneered
the concept of creating professional approach towards catering and food business. The same
has today resulted in establishing the name of Bhagwati Banquets & Hotels Ltd as the only
corporatized catering company across India.
Bhagwati Group also owns 4 star category TGB hotels in city of Ahmedabad & Rajkot. 
It also
has lush green lawns of 2, 00,000 sq ft for any weddings or events. In 2010 the group unveiled
5-star deluxe hotel convention centre & club in Surat, which is the largest 5-star deluxe property
in Gujarat, built on an area of 6 lakh square feet. The group also has exclusive management
contracts with leading & prime institutions in city of Ahmedabad like Karnavati Club and
PATANG – the only revolving restaurant of Gujarat.
The company also has a State of the Art food Factory which is one of its kinds for its catering
operations. The group has catered & provided its food & hospitality services across India and
also abroad to places like Hong Kong & The Grand MACAU hotel – Casino Hotel Macau. The
group has created a niche as a Unique Banqueting Hotel specializing in food & beverages too.