Ten Sports is official broadcaster of Aircel Chennai Open 2013
Watch 4 of the world’s best players as well as the best Indian talent battle it out to win the coveted prize
Chennai, Ten Sports, one of the world’s premier sports channels, has extended its support to the 18th edition of Aircel Chennai Open as the
exclusive official broadcast partner. The channel has bagged exclusive rights of telecasting the tournament in India. Ten Sports will bring LIVE tennis action as the world’s best tennis players converge in Chennai to display their talent and win the coveted title. Ten Sports’ comprehensive coverage will be telecast from 31st December 2012 through to 6th January 2013.
Announcing the tie-up, Mr. Atul Pande CEO Ten Sports, said, “We have enjoyed a strong and fruitful association with the Aircel Chennai Open and are very excited to be strengthening it further. Once again, we have kept our promise to bring the finest international events to Indian audiences. Tennis has a huge fan following across the region and our association with the Aircel Chennai Open will give a fantastic opportunity to millions of tennis fans to experience thrilling tennis action from the comfort of their homes.”
Speaking about the tournament’s association with Ten Sports, Ashu Jindal, COO, IMG Reliance said, “In taking tennis to millions of homes across the world and giving aficionados a brilliant opportunity to enjoy the action live, Ten Sports has played an important role in popularizing the tournament and the sport in different markets. We are pleased to continue our partnership with Ten Sports as official broadcaster of the 18th Edition of the Aircel Chennai Open.”
Mr. M.A. Alagappan, President of Tamil Nadu Tennis Association said, “We are glad to welcome Ten Sports as the Official Broadcaster of the 18th edition of the Aircel Chennai Open. Ten Sports definitely enjoys wide reach in the region and we are sure their exclusive LIVE coverage of the event will help tennis fans to witness the game from start to finish”
ABOUT AIRCEL CHENNAI OPEN 2013
The USD 430,000 Aircel Chennai Open, owned by IMG and operated and organized by IMG Reliance, is India’s only and South Asia’s premier ATP World Tour Open 250 event. Started in 1996, by IMG, a global leader in sports management and marketing, the tournament has completed sixteen successful years of existence, branding Chennai and India on the global tennis map thus creating a legacy of sorts of promoting international tennis in India. Winner of the prestigious ATP’s Player Services Award of Excellence (2006) for its outstanding organization and wonderful hospitality towards the participants and ATP’s Best Marketing Award (2008), the event has acquired the status of a much sought-after tennis event for both players and fans alike in the International tennis circuit. The 18th edition of the tournament will be held from December 31, 2012 to January 6, 2013 at the SDAT Tennis stadium in Nungambakkam, Chennai. The tournament is conducted in Chennai under the aegis of the All India Tennis Association (AITA) and is organized with the active collaboration of the Sports Development Authority of Tamil Nadu (SDAT) and Tamil Nadu Tennis Association (TNTA).
ABOUT TEN SPORTS:
Taj Television India Pvt Limited is leading sports broadcasters in Indian Subcontinent. It operates 5 Sports Channels – TEN Cricket, TEN Action, TEN Golf, TEN Sports and TEN Sports HD. It holds cricket rights for Sri Lanka, South Africa, Pakistan, Zimbabwe, West Indies. In Football it holds rights for UEFA Champions League, UEFA Europa League, French League 1, I League. Ten also showcase best of golf action from European Tour, Asian Tour, PGTI.
ABOUT IMG RELIANCE:
In 2010 Reliance Industries Limited (RIL), India’s largest and most recognized private sector company, and IMG Worldwide (IMG), the world’s leading sports marketing and management company, announced the formation of an equal joint venture to develop, market and manage sports and entertainment in India. The joint venture company, IMG Reliance Pvt. Ltd., will create and operate major sports and entertainment assets in the country. In its first initiative, IMG Reliance entered into an agreement with the Basketball Federation of India (BFI) to create a new professional basketball league and manage all aspects of the commercial rights to the game in India. IMG Reliance signed a 15-year agreement with the AIFF, to improve, popularize and promote the game of football throughout India, from the grassroots to the professional level. IMG Reliance has also created a scholarship program to identify and train talented young Indians from sports including – basketball, soccer and tennis–at IMG’s world-class sports training facilities at IMG Academies in Bradenton, Florida.