Soundarya’s Vision to Immortalise Rajinikanth
The impetus behind the magnum opus feature film Kochadaiiyaan – The Legend starring superstar Rajinikanth and the reigning Deepika Padukone, stems from the grand vision of its director Soundarya Rajnikanth Ashwin who’s aim was to immortalise her off-screen father, and on-screen icon Rajinikanth for his adoring fans.
“My ambition has always been to immortalise my father and bring the legendary Rajinikanth that audiences around the world adore in an ‘avatar’ he hasn’t been seen or experienced in ever before” says Soundarya.
Soundarya, a talented and forward thinking filmmaker who is part of India’s esteemed generation-x directors, is well versed with various trend setting film techniques including that of Computer Generated Technology. In addition to her directorial duties, insiders say that prior to the filming schedule, Soundarya undertook extensive training in motion capturing photorealistic technology to fully understand the process herself.
She has been involved in film animation techniques and production for the last six years and for Kochadaiiyaan she wanted to do something unique and decided to introduce Motion Capture technology which was never attempted in its full band-with in India before.
She continues by saying: “Through the use of this path-breaking technology, I have been able to have unlimited creativity on all grounds. I was also able to de-age certain characters including my father and it was a delight to see him on screen as I remembered him when I was growing up.A direct impact of globalisation has been the proliferation of entertainment and other forms of content from the West. By incorporating some of the technological innovations as seen in major Hollywood productions into Kochadaiiyaan allowed me to bring my father’s performance and persona up to speed with the current generation of filmgoers who may not be aware of my father’s repertoire of work.”
Referred to as India’s answer to Avatar, Kochadaiiyaan is set to blaze a trail globally in cutting-edge Motion Capturing with Photorealistic Technology, as it rivals and transcends the technological capabilities of Hollywood masterpieces Avatar, Tin Tin and Beowulf. South Indian megastar Rajinikant is cast as the archetypal superhero in the epic dramatization of good versus evil. He performs a dual role with Deepika being paired opposite the younger character. They are joined by current and veteran stars of North and South Indian Cinema such as Jackie Shroff and R. Sarathkumar for a global, Pan-Indian cinematic treat.
Mediaone Global Entertainment Limited & Eros International ‘s Kochadaiiyaan
