Safety in Your Hands, Anytime, Anywhere – With the Launch of Meru Cabs New Mobile Application

Safety in Your Hands, Anytime, Anywhere – With the Launch of Meru Cabs New Mobile Application

Introduces a unique service – ‘ICE ALERT’ to safeguard Customers in any emergency situation


On receiving a cab booking confirmation, one can track the location of the cab via  a live map

  • The application  is currently available for iPhone and Android devices

Delhi,  Meru Cabs, India’s favorite and largest radio cab service provider, today announces the launch of the Meru Mobile App for iPhone and Android devices that enables instant cab bookings on the go, making the cab booking process even more convenient for customers.

What makes the application even more special is that it offers a unique, first of its kind service called ‘ICE Alert’ that can be used by Meru customers “In Case of an Emergency”. Safety being at the forefront of Meru’s technological innovations, ICE Alert will help the consumers be prepared for emergencies wherein they will be able to alert their trusted ones immediately at the press of a button.

The Meru Cab application can be downloaded free of cost through Android Play Store and iPhone App Store respectively

Commenting on the Meru Cab phone application launch, Mr. Siddhartha Pahwa, CEO, Meru cabs, stated, “As the largest radio cab operator, with over 6,000 cabs in 5 cities, we continue to stamp a firm footprint across the country. While we are the market leaders, we believe that we must continue to strive towards delighting our customers, whose needs are at the core of everything we do. We believe in introducing innovative services and travel technologies that will revolutionize the Indian radio cab industry. The Meru Cab phone app will make the booking process more convenient, personalized, efficient and quicker for our customers.

What’s truly unique about the application is that the ‘ICE Alert’ emergency option can be used by customers who have downloaded the application, not only while travelling in a Meru Cab, but at any given time, in any kind of emergency situation. We view the safety concerns of our customers very seriously and will continue to enhance our service offerings to give them more value.”

Mr. Nilesh Sangoi, CTO Meru Cabs, further commented, “At Meru Cabs, we are dedicated towards providing a superior travel experience enabled by state of the art technology. The application efficiently enables people to make an effective booking, track the progress of their cabs via live mapping and incorporates ICE Alert which is one of the ‘firsts’  to be introduced by Meru.

We, continue in our endeavor to provide unparalleled customer satisfaction, backed by new and innovative technologies. The Meru Cab application is another example wherein we reinforce our brand promise of “Reliability” to our customers. Our technology is solely focused on customer satisfaction by providing a safe, efficient, comfortable and world class experience to our customers.”

A first time user upon registering and logging in will be taken through an auto demo, for a clear understanding of how to use the application. While booking a cab, the application identifies the current location of the customer through GPS, thus saving the customer the effort of having to enter the pick-up address. The next step would be to enter the drop location or select the drop location from ‘My Favorites – addresses that have been saved in the past.  On receiving a cab booking confirmation, one can actually track the location and proximity of the cab through the GPS system on a map and can also call the cab driver directly if required. Users can also retrieve receipts of previous trips, rate the experience or provide detailed feedback through the app.

The unique ‘ICE Alert’ option that one can avail in an emergency situation is a value added service offered by Meru, specially designed keeping in mind the safety of Meru customers. Through this service one can alert family members or friends in case of an emergency and receive help as soon as possible. A customer who wishes to avail of this service would have to feed in 2 contact numbers of family or friends, who will be alerted as soon as the ‘ICE Alert’ option is selected. They will also be able to view the exact location of the person for 30 minutes. This service can be used at any given time and not only on booking a Meru Cab.

Over the years, one of the most important aspects of Meru Cab services has been to provide a comfortable and safe commuting experience to its customers through the continuous tracking of cabs via the GPS and GPRS system. Meru is consistently distinguishing itself as a provider of superior quality transport and as a viable option for commuters in the city to feel safe and free while travelling.

About Meru Cab Company

Meru Cab, India’s largest and most preferred radio taxi service was launched in Mumbai in association with India Value Fund, a premier India centric private equity fund. Meru Cab has pioneered the concept of GPS/GPRS enabled radio cabs in Mumbai, Delhi, Hyderabad, Bangalore & Jaipur. Since its launch, Meru has continued to receive a phenomenal response from the customers and is consistently distinguishing itself as a provider of superior quality transport. Recognized by ‘The Limca Book of Records’ as the largest fleet taxi operator in the country, Meru Cabs has recently completed 25 million trips across India. For more information, visit