Rowdy Rathore soon to join the 100 cr club

UTV & Sanjay Leela Bhansali’s Rowdy Rathore co-produced by Shabinaa Khan and  directed by Prabhudeva is off to a flying start and is soon to join the coveted 100 crore club

Not only did the action-entertainer emerge the biggest non-holiday opener ever in Bollywood history, but also managed to gross a whopping 57.8 cr within the first 4 days –

Confirms acclaimed critic and trade analyst Taran Adarsh “Rowdy Rathore Fri 15.1 cr, Sat 14.7 cr, Sun 18.5 cr, Mon 9.5 cr +. Total: 57.8 cr + nett. STUPENDOUS!”

Says Mumbai-based distributor Rajesh Thadani,  “A lot of things have worked for the film, like the timing, the set up, Prabhudheva’s direction and the entire masala that has been spread evenly over the film.The film has got the biggest possible opening for the year after Agneepath, if you count just three day weekend collection. And mind you Agneepath released on a national holiday. The film is going strong on at multiplexes or at single screens.”

Adds Delhi-based distributor Sanjay Ghai, “The film has entered the league of Dabangg and 3 Idiots. It is a sure shot entry into the Rs 100 crore club and is already declared to be a blockbuster.”

Exhibitors Girish Wankhede points out, ” The film opened with 60 per cent occupancy on Friday and by the end of the week, through major word of mouth, it reached 80 per cent. The film has a great repeat value.”

If that wasn’t all ,the film that marked Akshay Kumar’s comeback to out and out action also collected Rs 7.31 cr at overseas Box Office within the first 3 days.

Co- producer Shabina khan says “Very few get to enjoy opening figures such as these with their first co-production…I’m thrilled that the hardwork has paid off and elated that the film is doing so well”

Says Siddharth Roy Kapoor ,MD- Studios ,Disney UTV Motion Pictures “We are thrilled with the incredible opening day collections of ROWDY RATHORE across the length and breadth of India. Rowdy Rathore has notched up the 3rd biggest Opening Day of All Time and the Biggest Non Holiday Opening Day of All Time. It is also Akshay Kumar’s Biggest Opening Day Ever. All of us – UTV, Sanjay Leela Bhansali, Akshay Kumar, Sonakshi Sinha and of course Prabhudheva are immensely thankful to audiences for helping this film to rewrite box office history.”

Says producer Sanjay Leela Bhansali “I’m overwhelmed with the congratulatory wishes and love audiences are bestowing on the film…It feels great to be part of this out and out action entertainer.”