The Zombie cultural phenomenon is spreading amongst the youth in India like wildfire! Soon after the 1st Zombie-walk in India, organised by the campus students and the team of Rise of the Zombie, in Mumbai, the Zombie culture is spreading its wings in the fulcrum and the leading lights at Symbiosis Pune. The event was hosted by Symbiosis Institute of International Business at Hinjewadi Campus where the Cast & Crew of India’s first Zombie Origin Film RISE OF THE ZOMBIE performed with 3 Live Songs by Independent Musicians Such as Aditi Singh Sharma, Caralisa Monteiro & Luke Kenny.
India’s first Hindi Zombie Origin film, RISE OF THE ZOMBIE team, Luke Kenny, Kirti Kulhari, Ashwin Mushran Co-director Devaki Singh and Singers Aditi Singh Sharma & Caralisa Monteiro were invited by the institute for their festival. And the youth gave the Zombie Team a phenomenal response. The Trailer of Film was exclusively showcased to the 200 + students of the Management College who attended the Event. The teaser-trailer is on www.youtube.com/
Since the Zombie Genre is new in Hindi films, the producers have unveiled a massive campaign in licensing and merchandising to take this genre to a wider audience. Some of the innovative, exclusive and premium merchandise that will be available on www.splashmytee.com, the official merchandise partner of ROTZ, ahead of the movie release in Feb 2013, includes:
ROTZ inspires Zombie Theme Tees – Experience the thrill of horror on this lightweight Tee and express yourself in Zombese….
ROTZ mouse pad- Shock your friends with a unique zombie on your mouse pad! Get infected! Leave no survivors!!!
ROTZ I-pad covers- Steal proof your ipad with an abstract zombie! Only for the Urban Dead!!!!
ROTZ Mugs- Stand Out, Drink blood, don’t miss these superb zombie mugs! And many more to gradually follow.
Splashmytee.com has also partnered with www.tradus.com and the Zombie merchandise is available there too. More partnerships in the online space are on the anvil.
Says Co-director and writer Devaki Singh “Zombies maybe the walking dead but their contribution is huge in the merchandising economy. Zombie Economy has evolved from a cult following to popular culture and is worth 5.74 billion dollars, according to Wall Street estimates, and still counting! Intact the latest is that the University of Baltimore, USA, has included a study on this worldwide
phenomenon of the Zombie culture. And though Zombie genre is nascent in India, Zombism will be the next big trend in Indian films.
Luke Kenny’s RISE OF THE ZOMBIE seems to have marched ahead in being the 1st Zombie genre film in India, amongst other high profile Zombie Film. The newest genre coinciding with the 100 years of Indian cinema in India is slated for release in 22nd Feb 2013.
Luke Kenny and co-director and writer Devaki Singh being experts in the Zombie Genre helped in having a clear vision to complete the film in clockwork precision. BSI Entertainment & KENNY MEDIA is pleased to present India’s 1st Zombie origin genre horror thriller tilted ‘Rise of the ZOMBIE, the first feature film in the world that will showcase the journey of a Zombie. Kenny film’s Rise of the ZOMBIE will showcase the Origin of the primeval fear and the terrifying path of a truly deranged mind gone astray.
Rise of the ZOMBIE will be different from other flicks attempted in this genre since it is not a Zombie comedy, nor a Zombie survival series, but the journey of the transformation and origin of a ZOMBIE,due to unpredictable events, complex back story, into a contemporary psychological horror with unimaginable Zombie mayhem that will keep the audience to the edge of the seats.
Presented by: BSI Entertainment & Kenny Media
Produced by: Kenny Media
Directed by: Devaki Singh & Luke Kenny
Written by: Devaki Singh
Cast: Luke Kenny, Kirti Kulhari, Ashwin Mushran, Benjamin Gilani.