Recognising the Art & Business in Hairdressing

Recognising the Art & Business in Hairdressing

The most awaited hairdressing event in India comes to Mumbai

 

After four successful years of the Colour Trophy, L’Oréal Professionnel has upped the ante by re-christening their mega hairdressing event – the Indian Hairdressing Awards. The Colour Trophy has been the benchmark in hairdressing, raising the standards of creativity and innovation with each passing year, and this year has been no exception! The Indian Hairdressing Awards 2014-15 witnessed exemplary talent and outstanding creativity that will inspire new trends in the hairdressing industry.

In August this year, hairdressers across the country were invited by L’Oréal Professionnel to send in their entries – photographs of the looks they created – in a category of their choice. The categories included Colour Trophy, Cut & Style, Men’s Image and Young Colourist.  “We received more than 1000 entries this year! It is overwhelming to see the number of entries multiply with each edition of the IHA and the quality keeps getting better and better.” said Sussan Verghese GM Marketing, L’Oréal Professionnel.

The live competitions were kick-started with the south regional round in Chennai, followed by the WEST regionals in Mumbai where the audience witnessed quite a spectacular show.  Entries received from hairdressers in the West of India were not only from the big cities like Mumbai and Pune but also from Rajkot, Navsari, Ratnagiri and Nagpur. The 36 Regional Finalists at the WEST event worked hard to recreate their looks on the morning of the event for a panel of judges which included a mix of experts from the fashion and beauty industry. The judges included Indonesian Hairstylist Lie Kuang, photographer Jatin Kampani, makeup artist Virginia Holmes, designer Rocky Star, and the editor of Elle magazine, Aishwarya Subramanyam.

The evening saw the main event – starting with a ramp walk of each of the teams with their models proudly showing off their looks for the audience of 900+. The L’Oréal Professionnel Dream Team (6 hairstylists handpicked by L’Oréal Professionnel from across the country who are known for their exceptional artistic skill), then enthralled guests with a live hair-show themed – ‘Tribes’. The 20 minute perfectly curated show, displayed some of the most exotic hairdos depicting Tribes as communities who come together with a common purpose. The outfits created by Designer Gavin Miguel had his signature style of detail and sophistication to set the right tone for the evening. The night ended with the announcement of the National Finalists.

Talking about the awards, Mr. Aseem Kaushik, Director, L’Oréal Professional Products Division said, “We are excited to commence the 5th edition of the Indian Hair Dressing Awards. Since the launch of L’Oréal Professionnel in India in 1997, we have worked to professionalise the industry through training and provide them with artistic inspiration. This event is our endeavor to create a national platform to recognize excellence in not only the art but also the business of hairdressing.”

 

After the awards ceremony, celebrations continued with attendees dancing the night away! This evening was indeed an event to remember for the industry.

Below is the list of national finalists from the West Regional rounds:

The Colour trophy Award: 

Winner: Cheryl Fernandes – Mookh Salon & Academy, Mumbai
First Runner-Up: Rajan Devrukhkar – Runah Salon, Mumbai
Second Runner-Up: Sonal Pardeshi – Kromakay Salon, Mumbai

Second Runner-Up: Mohammed Liyakat – Envi Salon And Spa, Mumbai

The Cut and Style Award:

Winner: Aniket Jhadav – Mookh Salon & Academy Salon, Mumbai
Runner-Up: Subrata Senapati – Drama Salon, Mumbai

Runner-Up: Ramesh Sharma – Enrich Salon, Mumbai

The Men’s Image Award:

Winner: Mangesh Suryavanshi – Kapils Salon, Mumbai
Runner-Up: Vikram Shinde – Mookh Salon & Academy, Mumbai

The Young Colorist Award:

Winner: Hinal Shah – Splash The Salon, Mumbai
Runner-Up: Miit Savla – Enrich Salons, Mumbai

Runner-Up: Palomi Amar Shell – Bblunt Salon, Mumbai

After West the other regional competitions will be held in Kolkata and New Delhi respectively, culminating into the magnificent Grand Finale scheduled to be held in Goa in February 2015.

 About L’Oréal Professionnel

Since its creation, L’Oréal Professionnel has always been committed to providing salon professionals with only the best in art, technique and technology. The company strives to provide new development opportunities for Indian hairstylists through superior products, innovative marketing, advanced education and access to a worldwide network of leading hairdressers.

Born in Paris, the capital of fashion and artistic inspiration, L’Oréal Professionnel has always kept its pace and rhythm in tune with the artistic community. Each season, the world’s top hairdressers work closely with designers to create the inspirational hairstyles that will grace the catwalks, setting the hair trends of tomorrow.

Education is a crucial part of success for L’Oréal Professionnel. From the company’s academies, to in-salon and on-location training, the company offers the professional salon community technical expertise, artistic inspiration and business building skills that bring self-improvement to individuals and empowerment to salon staff.