Actress and fashion entrepreneur Pernia Qureshi’s popular e-commerce venture, ‘www.perniaspopupshop.com’ has recently won ‘E Commerce Brand Of The Year’ award by Silicon India magazine.
Today, Pernia’s Pop Up Shop is one of the highly recognised names in the e-commerce world offering high-end luxury designer products by acting as a one-stop destination for all fashion desires of a person. It offers India’s premier designers (over 200) to a global clientele, who are just a click away.
Pernia says, “For Perniaspopupshop.com, ‘Customer is not only the King, but everything’ if you are in serious long-term business.”
While every other e-commerce companies are running for new customer acquisitions, Pernia, Founder, Pernia Qureshi Consultancy (PQC), and the leading stylist-actor-dancer, believes that, “Customer loyalty towards your brand and repeat purchases is a key to success. Customer expects premium quality of products and services from us, and we deliver it every time”.
“Perniaspopupshop.com is a labor of love. The building of this business has had three distinct phrases – the creation of engine with the help of designers and programmers, the relationship building with the talent and suppliers, and finally the logistics back-end, which has to work seamlessly to deliver quality brand value,” explains Pernia.
Silicon India is an international monthly magazine for information technology professionals of Indian origin.