Mahindra Racing announces ‘Face of Mahindra Racing in Malaysia’ contest
Contest launches on Facebook on August 27, 2012; all expenses paid trip to the Malaysian Grand Prix for four lucky Mahindra Racing fans in partnership with Tourism Malaysia
Team Mahindra Racing has announced the launch of the ‘Face of Mahindra Racing in Malaysia’ contest which will give four lucky Mahindra Racing fans an opportunity to attend the Malaysian Motorcycle Grand Prix on an all-expenses paid trip in October 2012.
The contest will be launched on August 27, 2012, with final winners declared on September 27, 2012.
Since its inception, Mahindra Racing has created a tremendous buzz amongst motorsports enthusiasts in the country and this contest is the team’s way of thanking its fans for their support and encouragement. Mahindra Racing aims to select four representatives to be the face of the first Indian factory Moto3™ team at the Malaysian Grand Prix. Fans can enter the contest via the Mahindra Racing Facebook page.
The contest has been launched in partnership with the Malaysia Tourism Promotion Board, India. Tourism Malaysia focuses on promoting Malaysia at the domestic and international levels as a destination of choice. Tourism Malaysia has chosen to associate with this contest since the ‘Face of Mahindra Racing in Malaysia’ presents an ideal platform to showcase Malaysian hospitality.
The four winners of this contest will get a once in a lifetime opportunity to experience the Malaysian Motorcycle Grand Prix live at the Sepang circuit on 21st October, 2012. At the circuit, they shall be the face of Team Mahindra Racing, the first Indian team to participate in the FIM MotoGP™ World Motorcycle Racing Championship and the Italian National Motorcycle Racing Championship and cheer for India.
The contest consists of two rounds:
Round 1:
Participants will have to take a quiz on Mahindra Racing via the team’s Facebook page.
They will have to answer a set of five objective type questions, with 100 points granted for correct answers and – 50 points (negative marking) for incorrect ones. The questions will have multiple choice answers and there shall be a timer to measure the contestants on their speed.
Each contestant will get three chances to attempt the contest. Every time a contestant enters, he/she will be shown a different set of questions and it is mandatory to attempt all questions. The attempt with the highest score (best of three) will be used for evaluation.
The contest will also feature two leaderboards (one for male fans and the other for female fans) showing the top 10 entries from each category. The basic requirement is that all the questions have to be answered correctly. A total of 10 male and 10 female contestants will then be shortlisted on the basis of correct questions answered in round 1. Round 1 of the contest will be active for 15 days post which the voting phase will begin. Round 1 will also include a tie-breaker question – “I should be the face of Mahindra Racing in Malaysia because…”
Round 2:
Round 2 is a voting round, with fans voting for one of the 10 male and one of the 10 female shortlisted candidates. Each of the 20 shortlisted contestants have to tell the Mahindra Racing fans, why they deserve to be the ‘Face of Mahindra Racing’ in Malaysia and thereby gather maximum votes. User photos and profiles will be showcased in the contest gallery. Four entries (two male and two female) with maximum votes will be chosen as winners by Mahindra and will be sent to Malaysia on an all-expenses paid trip.
For further information on the contest please visit: http://facebook.com/
About Tourism Malaysia India
Malaysia welcomed 693,056 Indian tourists in the year 2011. Tourist arrivals rose to 24,714,324 compared to 24,577,196 in 2010 while receipts climbed to RM58.3 billion compared to RM56.5 billion the previous year.
Malaysia Tourism Promotion Board, popularly known as Tourism Malaysia, was established to promote Malaysia as a top-of-mind tourist destination showcasing Malaysia’s unique wonders, attractions and cultures; develop domestic tourism and enhance Malaysia’s share of the market for meetings, incentives, conventions and exhibitions (MICE). Tourism Malaysia’s objective is to promote Malaysia as an outstanding tourist destination and make the tourism industry a major contributor to the socio-economic development of the nation. In India, Tourism Malaysia offices are conveniently located in cities like Mumbai, Delhi and Chennai.
