KriArj set to make the loudest box-office bang in 2018!
Post a successful collaboration with Akshay Kumar on Rustom, Toilet Ek Prem Katha (TEPK) and now Pad Man which is distributed by Sony Pictures and hits theatres on January 26,Arjun N Kapoor and Virenderr Arora’s KriArj Entertainment has two films lined up for release in the month of February 2018.
Pari, a collaboration between Anushka and Karnesh Sharma’s Clean Slate films and KriArj entertainment releases on February 9. The majority stake holders on the project are KriArj and Clean Slate. Pari will have a worldwide release under Pooja Entertainment.
After which is Parmanu, the story of Pokhran which is being jointly produced by John Abraham Entertainment and KriArj. Parmanu is also being co-produced by Zee Studios. The electronic rights of which along with international distribution and music have been licensed to Essel Vision and Zee Music.
Sharing their vision for 2018 Arjun says, “This is going to be the most exciting year for KriArj because we are working with the most exciting and respected talent in the industry. Whether it is Cape of Good Films, Rakeysh Omprakash Mehra, Vishal Bharadwaj, Abhishek Kapoor or Shree Narayan Singh, the reason we have collaborated is because they trust our vision and we have utmost respect for them. We give 100% respect to their creativity & we believe in mutual strengths of all our partners.”
Speaking how KriArj gets into creative collaborations, Arjun adds, “At KriArj we have the freedom to choose who we partner with and the choices we make are based on choosing people who believe in ethics and have complete faith and trust in the final vision. We have joined hands with partners for whom nothing is more important than bringing this vision alive on the big screen.”
KriArj has had a successful run at the box-office since their first film Rustom, TEPK. Among the forthcoming releases the slate comprises of Padman, Pari, Parmanu, Fanne Khan, Batti Gul Meter Chalu, Vishal Bhardwaj’s next, Honey Trehan’s next and Kedarnath
With the upcoming 2018 slate, the production house is said to have acquired films worth over Rs 500 crore which is the biggest trade acquisition in recent time.