Raymond’s 1st ever Model Hunt on Facebook pays tribute to the new-age social media savvy Indian male 10 finalists from Maharashtra, MP, AP, Punjab, Delhi & Karnataka to walk the ramp Fashion Extravaganza to unfold at Raymond Flagship store in Warden Road
Raymond, India’s iconic textile & apparel brand has staged a unique model hunt exclusively on the popular online platform, Facebook, as a tribute to the new-age online savvy Indian male. The eagerly awaited Grand Finale of the Raymond Model Hunt for the ‘The Complete Man’ will be held on Wednesday, June 13, 2012, at the Raymond flagship store, Bhulabhai Desai Road, Mumbai.
The winner will be selected after intensely competitive elimination rounds including the Indian and the western wear rounds. He will not only have the unique opportunity of being a part of the memorable and timeless history of the brand but also will get featured in the advertising / promotional collaterals for Raymond. The 10 finalists are from across geographies of India including Maharashtra, MP, AP, Punjab, Delhi & Karnataka.
Judged by Supermodel and Choreographer Marc Robinson and Advertising veteran Sangeetha Swamy, the Raymond Model Hunt Grand Finale will have a ‘By Invitation’ guest list.
The Raymond Complete Man campaign was conceived two decades back and is a timeless one appealing to audiences at any given point of time. The Complete Man is caring, sensitive and places a huge premium on relationships and epitomises a fine blend of qualities such as Trust, Excellence and Quality. Even as Raymond contemporary collections evolve with the times, the brand still caters to the different faces of ‘The Complete Man’. The Raymond Complete Man crown has redefined the careers of several Indian models such as Keith Sequeira, Parvesh Rana, Rajniesh Duggal, Deepak Bajwa, Inder Bajwa and Anuj Sachdev who have climbed the peaks of popularity in the world of fashion and films.
About Raymond
Today, Raymond has the distinction of being the world’s largest integrated producers of worsted suiting fabrics. As an integrated player, we provide end-to-end fabric solutions right from manufacturing worsted, woollen and linen fabrics to creating suits, trousers and apparel. Its consistent focus on cutting-edge research and technology has resulted in pioneering new products which have set new benchmarks in the worsted suiting industry in India. Raymond has the distinction of producing the finest suiting in the world using super fine wool from 80s to 250s count and blending the same with superfine polyester and other specialty fibres, like Cashmere, Angora, Alpaca, Pure Silk, Linen etc. It produces nearly 20,000 designs and colours of suiting fabric that have found their way in over 55 countries including the European Union, USA, Canada, Japan and Australia among others.