‘Frame Your Idea’ holds over 3000 meetings between idea owners and content producers at FICCI FRAMES

‘Frame Your Idea’ holds over 3000 meetings between idea owners and content producers at FICCI FRAMES

The biggest content pitch in India!

After the resounding success of 2015, Frame Your Idea (FYI) under the aegis of FICCI FRAMES created an even greater access to content producers for those with a creative spark and the burning desire to achieve success in celluloid but no access to makers.

Across the 3 days of FYI, over 3000 meetings fructified between 300 writers/idea owners & over 70 producers/studios/broadcasters as a part of the happenings at FICCI FRAMES 2016. 

These 3000 meetings were across the categories of Film, Animation, TV,  Documentary and the newly added Digital & Finished Content.

The 70 or so FYI panelists consisted of content teams of producers, directors, studios, broadcasters and content aggregators, looking for that next big idea, story, script or finished content that they would want to grab and put out there.

In 2015, FICCI conceived and executed this ‘first of its kind’ forum in India called ‘Frame Your Idea’ (FYI) with the intention to create access for creative minds to pitch their ideas, stories or scripts to best content producers.

The forum was unveiled in 2015 at the 16th edition of FICCI FRAMES, an annual event of FICCI, which serves as a vital link between the media & entertainment industry and the policy makers.

Last year, out of the 650 meetings that were accomplished between 200 idea owners and 20 content producers (producers/broadcasters/studios), Mr. Siddhanta Ashdhir, an Engineer turned Writer/Entrepreneur and Mr. Nihit Bhave, a former  journalist, were signed as screenplay writers by a leading Studio & a heavyweight producer. DISNEY/UTV and Phantom Films were the two players which spotted and picked up the two fresh writers.

In 2016, with the hint of international participation of creative minds (Turkey, Nigeria, USA) and of course all parts of India FYI with its figures makes itself the only platform in the country of its kind & scale.

‘Frame Your Idea’ 2016 Panelists

 Feature Film

Balaji Motion Pictures Rajkumar Hirani Films

Cinestaan Film Company Relativity Media

Dharma Productions Rohit Shetty Productions

Disney Films ROMP

Drishyam Films RSVP (Ronnie Screwvala)

Emmay Ent. & Motion Pictures Salman Khan Films

Film Karavan Shemaroo Entertainment

Fox Star Studio Tips Industries

Geetha Arts

Trinity Pictures – Eros

International Media

India Stories Viacom18 Motion Pictures

John Abraham Productions Video Palace

Kabir Khan films Von Ryans Entertainment

Macguffin Pictures Wiz Films (Wizcraft)

Phantom Films

Vishesh Films


BBC Worldwide India Phantom Films

Beyond Dreams

Star Plus


Dhaval & Gurodev productions

Life OK

Mumtaz Saba Productions


Cartoon Network

Shemaroo Entertainment


Toonz Media Group

Whacked Out Media

Green Gold Animation

Whizkids Media





ALT Balaji

Amazon Prime Video, India

Beyond Dreams

Silly Monks Entertainment

Emmay Ent. & Motion Pictures

Sony LIV

Film Karavan (for Netflix)

Toonz Media Group


Trinity Pictures – Eros International Media

Kabir Khan Films

Whacked Out media

Relativity media

Wiz Films (Wizcraft)

Sikhya Entertainment


Nat Geo

Film Karavan


Finished Content

Cinestaan Film Company

Shemaroo Entertainment

Film Karavan

Sony LIV

Dhaval & Gurodev productions

Viacom18 Motion Pictures

Rajkumar Hirani Films

Vista India