Famed Designer Sheena Jain showcased her splendid kids-wear creation at India Kids Fashion Week as Choreographer Terrence Lewis walked the ramp

Famed Designer Sheena Jain showcased her splendid kids-wear creation at India Kids Fashion Week as Choreographer Terrence Lewis walked the ramp

Sheena Jain, celebrated kids-wear designer,  showcased for the first time her exclusive line of creation at the season two of India Kids Fashion Week, held on January 18-19, 2014 at The Lalit, Mumbai.  The show was a huge success and show stopper was well known choreographer Terrence Lewis. Vindu Dara Singh with wife Dina and Sidharth Dhawan with wife Reena were present to cheer for Designer Sheena Jain.

The two-day fashion carnival, being touted as Asia’s largest kids’ fashion show,  witnessed some of the coolest trends in kids-wear with children walking the ramp, to put India on the global kids fashion map. Sheena Jain  presented her magnificent kids-wear collection on January 18 to the crème-de-la-crème of the fashion industry, including the celebrities.

 

Sheena’s boutique for kids is exhilarated to showcase its all-new chic collection of formal party wear for children at the fashion week. “The gorgeous Princess collection for girls and the cool Candy-pop range for boys, promises to create an enviable wardrobe for young style icons of today. The exquisite collection exemplifies stylish dressing and visual playfulness that is reflective of the outgoing spirit of a new-age kid who chooses, and is conscious of what he/she wants to wear. IKFW is an excellent platform to showcase the creativity that is possible in the realm of kids fashion”, said designer Sheena Jain

India Kids Fashion Week is a multi-day branded entertainment environment providing activities and opportunities for brands, fashion designers, international and Indian buyers and sponsors.

About ‘Sheena- A Boutique For Kids’:

The brainchild of entrepreneur Sheena Jain, ‘Sheena- A Boutique For Kids’ houses a complete line of western and formal clothing, ethnic wear, hair accessories, home and room accessories for kids, both boys and girls till 14 years of age. An impeccable designer, a devoted mother, and a thorough family person, Sheena Jain juggles several roles with perfection. Drawing out on her immaculate style sense, Sheena Jain caters to the niche in formal party wear for your bundle of joy.

 “On my many trips to US, I realized there was a void in the Indian market for formal party wear for children. My inner voice just got louder and louder, and thus started my journey as a kids-wear designer. At SHEENA, every article is personally designed and sourced keeping in mind quality and international trends. The collection combines the elements of New York chic with classic comfort, and we also design a few traditional Indian formal wear in accordance with the latest trends and demand. Even the interiors of our store have been designed according to the latest European and American trends”, explains Sheena, who recently unveiled her second three-storied boutique in the posh G.K -1, M-Block Market, Delhi.

About India Kids Fashion Week

India Kids Fashion Week is a signature affair to position India on the map of fashion industry for “Kids”. It is a foremost initiative to give India’s upcoming and highly potential fashion fraternity for kids a platform to showcase their talent and make a mark in the international fashion industry.

The first edition of IFKW held in Mumbai in January 2013, saw over 200 children walking the ramp, while celebrity parents accompanied their little ones. The event showcased twenty kids’ brands and designers, featuring many reputed names, including Narendra Kumar, Nishika Luula, Rocky S, Malini Ramani, Gaurav and Ritika, Nandita Basu and Payal Singhal.

IKFW is a 360-degree event for the kids industry, where brands and designers will have an opportunity to establish a presence and reach the untapped audience by displaying Apparels, Shoes, Toys, Accessories and a lot more.