Drishyam Films associates with Jio MAMI by announcing a new award for ‘India Gold’ Category
The winning film to get an investment of INR 50 lakhs to support its distribution, sales and festival management
The Jio MAMI 17th Mumbai Film Festival with Star India has a new partner on board- Drishyam Films for its ‘India Gold’ section. Drishyam Films founded by Manish Mundra, has introduced a new award called ‘Drishyam Presents’ Award, which will be given to the best feature film in the ‘India Gold’ category.
The ‘India Gold’ section showcases the best of Indian films produced this year and is a competition section with 13 films. The award shall entail a minimum investment of INR 50 Lacs from Drishyam Films. The studio will also extend support in terms of securing Indian theatrical distribution, international sales and festival management. Drishyam Films’ backed ‘Umrika’ starring Suraj Sharma is also competing in the section.
Announcing the ‘Drishyam Presents’ Award, Mr. Manish Mundra, Founder Drishyam Films, said, “We feel very strongly about the gap in distribution because of which deserving films are unable to reach the audiences. In order to build a culture of meaningful cinema, we felt it was necessary that we focus on supporting the distribution aspect and help a film complete its journey.”
Anupama Chopra, Festival Director, 17th Jio MAMI Mumbai Film Festival said, “We are very happy that Mr. Mundra and Drishyam Films are presenting this award at MAMI. I am hopeful this will enable emerging voices.”
The 17th Jio MAMI’s Mumbai Film Festival will be held in Mumbai from October 29th to November 5th 2015. The film screenings will take place at PVR Juhu, PVR Citi Mall, Andheri, PVR LP, Phoenix Mills, PVR Ghatkopar and Regal-Colaba
ABOUT DRISHYAM FILMS-
The essence of Drishyam is the Kalpvriksha, the divine tree of life, constantly evolving yet firmly rooted in its origin. Similarly, our films reflect our passion for cinema, and we hope the endeavour that began with Rajat Kapoor’s Ankhon Dekhi heralds a cinematic movement that celebrates the new and unique narratives of our land.
We are touted as the only Indian production company whose films have won awards at top three international film festivals in the same year. Our most recent production Masaan directed by Neeraj Ghaywan, premiered in the Un Certain Regard section at Cannes 2015 and brought home laurels by winning two prestigious awards. The film had a great theatrical run of six weeks in India and garnered acclaim from audiences and critics, alike.
Drishyam Films has collaborated with the renowned Sundance Institute, USA to organise Screenwriters Lab for budding Indian writers. We have recently set up a VFX studio specialising in post production and visual effects for feature films and commercials.
A global motion picture studio in the making, Drishyam Films is constantly thriving to showcase the best of Indian and international talent in storytelling.
MAMI VISION 2015
The Mumbai Film Festival is an inclusive movie feast. We showcase the latest cutting-edge, independent cinema – art house fare alongside genre movies from Bollywood and Hollywood and cult international movies. We offer the best of world cinema to the people of Mumbai and we offer the best of Indian cinema to the world. The festival is run by the Mumbai Academy of Moving Image popularly known as MAMI. This is a space where we revel in the sheer pleasure of cinema, the joy it gives us and how much it enhances our lives. The goal is to nurture and ignite a passion for movies. We want MAMI to be shorthand for excellence in cinema.
Mumbai – the financial capital of India is also the epicentre of the Indian film industry. The city plays such a major role in production and dissemination of Indian films and television programmes that it is widely known by its acronym ‘Bollywood’. In 1997, a group of film industry stalwarts headed by late Hrishikesh Mukherjee founded the Mumbai Academy of Moving Image (MAMI) as a not-for-profit Trust. Their main objective was to organise an annual International Film Festival which the film industry and the country could be proud of. MAMI has been organising the festival for the last 16 years and aims to foster a climate of good cinema. MAMI engages people from all walks of life across the city and country who enjoy and love good cinema. It is Mumbai’s only film festival that is entirely created and run by film professionals and a group of members from corporate India. Appreciation of good cinema, stripped off all the limiting labels of art and commercial, can only come about through exposure to the best of films the world has to offer. The Festival is the first step in that direction.
In their Mission Statement in 1997, the MAMI Board of Trustees said, “We feel it is the need of the hour to disseminate and inculcate good cinema among Indian audiences. The only way to achieve this is to celebrate cinema by hosting an International Film Festival in Mumbai, India ‘s film and entertainment capital. MAMI (Mumbai Academy of Moving Image) is committed to start Mumbai’s first independent international film festival organized by practicing film makers.”