SPEEDO ANNOUNCES AUSTRALIAN SWIMMING STAR
BRITTANY ELMSLIE AS NEWEST AMBASSADOR
Speedo has today unveiled Australian swimming star, Brittany Elmslie, as its latest brand ambassador, in a deal which will see the Olympic gold medallist compete in Speedo swimwear through until 2014.
The agreement closely follows a series of spectacular performances during 2012,as the 18-year-old announced her arrival on the world stage in London by securing a Gold medal in the 4x100m Freestyle, together with a further two Silver medals in the 4x200m Freestyle and the 4x100m Medley.
As part of Speedo’s long-standing partnershipwith the Australian Olympic Committee, Brittany wore Speedo swimwear throughout the London Games as she swam to her medal triumphs, and has now become the latest member of the Australian SwimmingTeam to secure an individual agreement with the world’s leading swimwear brand.
Coinciding with the announcement of the new deal, Brittany was joined by Olympic teammates and fellow Speedo ambassadors including James Magnussen, Eamon Sullivan, Libby Trickett and Bronte Barratt at the Bondi Icebergs swimming pool on Bondi Beach, as they modelled Speedo’s exciting new collection of swimwear for Spring/Summer 2013, marking the beginning of her new ambassadorial role.
Sean Hastings, Vice President of Product and Marketing at Speedo International, said:
“The 2012 Olympics saw the emergence of many of swimming’s brightest new talents, and Brittany was without doubt one of the young stars of the games thanks to her inspiring medal-winning performances. We are absolutely delighted to announce this new partnership, and we look forward to working closely with Brittany over the coming years as she looks to achieve even greater success.”
About Speedo®
The world’s leading swimwear brand, Speedo® is passionate about life in and around the water, creating revolutionary new technologies, designs and innovations and supporting swimming from grass-roots through to elite level, including the phenomenal Michael Phelps. In the 1920s Speedo® made history with the Racerback: the world’s first non-wool suit. In 2008 Speedo® redefined swimwear again with Fastskin® LZR RACER® – the fastest and most technologically advanced swimsuit ever created. 2011 saw Speedo® unveil another world first with the Fastskin Racing System® – a cap, goggle and suit designed to work together as one. Speedo® is owned by Speedo Holdings B.V and distributed in over 170 countries around the world; to find out more visit: www.speedo.com. SPEEDO, the ARROW device, FASTSKIN, AQUALAB and LZR RACER are registered trademarks of Speedo Holdings B.V. Racing System is a trademark of Speedo Holdings B.V. The LZR RACER suit has worldwide design rights and patents. The FASTSKIN3 cap, goggle and suit has worldwide design rights and patents pending.
