92.7 BIG FM JOINS HANDS WITH MANGAL ENTERTAINMENT AND 3rd ROCK MULTIMEDIA for Navratri Utsav
ANNOUNCEs “SABSE BIG NAVRATRI” with DANDIYA QUEEN FALGUNI PATHAK
BAGS EXCLUSIVE RIGHTS TO COVER BIGGEST NAVRATRI CELEBRATION IN THE COUNTRY
92.7 BIG FM, India’s No. 1 FM radio network and winner of the Golden Mikes Broadcaster of the Year award today announced its exclusive partnership with Mangal Entertainment and 3rd Rock Multimedia to showcase Dandiya Queen Falguni Pathak’s Navratri Utsav through its Sabse BIG Navratri campaign from October 16th to October 24th at Goregaon Sports Complex. With a footfall of close to 80,000 people, the Navratri Utsav will be the biggest dandiya celebration in the country.
Navratri is the biggest festival in the country and Falguni Pathak is the unprecedented Dandiya Queen. Falguni’s incredible talent, magnetic stage presence and power-packed performances has kept dandiya enthusiasts entertained over the years and made her the most sought after celebrity not only in India but also internationally. As the exclusive radio partner for the event, 92.7 BIG FM will showcase some of Falguni’s latest foot-tapping songs that have been especially created for this year’s celebrations. Listeners will also stand a chance to win free entry passes to Falguni’s shows through multiple contests that will keep them engaged and waiting for more.
Commenting about this incredible partnership, a 92.7 BIG FM spokesperson said, “Falguni Pathak is a name to reckon with when it comes to Navratri celebrations. It is a matter of great pride for us that Falguni, Mangal Entertainment and 3rd Rock Multimedia have chosen 92.7 BIG FM to be the official radio partner for her much awaited Navratri Utsav celebration. With the promise to constantly showcase new and interesting content to our listeners, we are sure that our Sabse BIG Navratri campaign will keep them engaged.”